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Business Insurance for SEO and SEM Professionals

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Website Development / Online Advertising (SEO & SEM) / Online Media
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Why do SEO and SEM consultants need business insurance?

The goal of search engine optimization and search engine marketing is to increase traffic. If your methods fail, the result could be a lawsuit. SEO analyst insurance can cover client lawsuits, property damage, and other risks.

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Get the right coverage quickly

TechInsurance helps SEO and paid search professionals compare insurance quotes from top U.S. providers with one easy online application.

6 policies every SEO and SEM professional should consider

Clients, landlords, or state laws may require SEO and SEM professionals to get insured. Business insurance could prevent financial loss in the event of an injury, property damage, lawsuit, or data breach.

General liability insurance

General liability insurance icon

This policy protects your business from basic risks that most small businesses face at some point. It's often required in SEO or SEM contracts and commercial leases.

BEST FOR
  • Accidental client injuries at your office
  • Accidental damage to client property
  • Libel, defamation, and copyright lawsuits

Errors and omissions insurance

Errors and omissions insurance icon

E&O, also called professional liability insurance, can help pay for lawsuits over SEO and SEM mistakes. You can often add coverage for intellectual property and media liability.

BEST FOR
  • Failure to deliver promised web traffic
  • Mistakes or oversights in web content
  • Missed content deadlines

Cyber liability insurance

Cyber liability insurance icon

This policy can help pay for recovery from a data breach or cyberattack. It can also protect SEO and SEM professionals against lawsuits from clients affected by a breach.

BEST FOR
  • Fraud detection and monitoring services
  • Client notification after a breach
  • Lawsuits from clients affected by a breach

Business owner’s policy

Business owner’s policy icon

A BOP includes both general liability and commercial property insurance. It helps small SEO and SEM businesses save money on business insurance.

BEST FOR
  • Accidental client injuries at your office
  • Accidental damage to client property
  • Damaged business property

Workers' comp insurance

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State law usually requires that SEO and SEM businesses with employees carry this policy. It pays medical bills and partial lost wages for employees with work-related injuries.

BEST FOR
  • Medical bills from employee work injuries
  • Partial wages while employees recover
  • Lawsuits over work injuries

Fidelity bonds

Fidelity bond icon

This policy protects your SEO or SEM business if one of your employees steals from a client. It’s also called an employee dishonesty bond.

BEST FOR
  • Unlawful data access by your employee
  • Illegal money transfer by your employee
  • Other employee theft or fraud

Insurance costs for tech professionals

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Median costs come directly from policies purchased by TechInsurance customers.

General liability: $28 per month
Errors and omissions: $61 per month
View more sample costs.

Start a free application to see how much insurance will cost for your business.

Why SEO and SEM professionals choose TechInsurance

Protect against common risks

A lawsuit or data breach can devastate your search engine optimization business. Prevent financial losses with policies tailored for your needs.

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Protect against common risks
A lawsuit or data breach can devastate your search engine optimization business. Prevent financial losses with policies tailored for your needs.
Gain client confidence
Insurance shows clients your business is reliable, and some contracts even require it. View and print your certificate of insurance anytime with TechInsurance.
Get answers to technical questions
TechInsurance has licensed agents who specialize in SEO and SEM business insurance in all 50 states. You’re assigned a dedicated account manager who’s ready to help.
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